{"product_id":"pur-mash-hoveler-uae-al-zarrab","title":"PUR.MASH | HÖVELER | UAE | AL ZARRAB","description":"\u003ch2 class=\"PDq2pG_selectionAnchorContainer\"\u003eSHORT PRODUCT SUMMARY\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp\u003eHöveler \u003cstrong\u003ePUR.MASH\u003c\/strong\u003e is a premium grain-free and molasses-free horse mash developed to support healthy digestion, hydration, and recovery. Made with highly digestible fibre, linseed, apple pomace, brewer's yeast, prebiotic ingredients and natural oils, it provides a warm, palatable mash suitable for horses of all ages. Designed as part of the Höveler PURITAN range, PUR.MASH requires \u003cstrong\u003eno boiling\u003c\/strong\u003e and can be prepared quickly using warm or cold water.\u003c\/p\u003e\n\u003cp\u003eIdeal after exercise, travelling, competition, stressful periods or during seasonal changes, PUR.MASH helps encourage feed intake while supporting normal digestive function and overall wellbeing.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch1\u003ePRODUCT HIGHLIGHTS\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003ePremium grain-free horse mash\u003c\/li\u003e\n\u003cli\u003eMolasses-free formula\u003c\/li\u003e\n\u003cli\u003eNo boiling required\u003c\/li\u003e\n\u003cli\u003eReady in approximately 15 minutes\u003c\/li\u003e\n\u003cli\u003eSupports healthy digestion\u003c\/li\u003e\n\u003cli\u003eHighly digestible fibre\u003c\/li\u003e\n\u003cli\u003eRich in linseed\u003c\/li\u003e\n\u003cli\u003eContains prebiotic ingredients\u003c\/li\u003e\n\u003cli\u003eSupports hydration\u003c\/li\u003e\n\u003cli\u003eEncourages appetite\u003c\/li\u003e\n\u003cli\u003eSuitable during recovery\u003c\/li\u003e\n\u003cli\u003eHighly palatable recipe\u003c\/li\u003e\n\u003cli\u003eComplete vitamin and mineral fortification\u003c\/li\u003e\n\u003cli\u003eLow starch\u003c\/li\u003e\n\u003cli\u003eSuitable for horses of all ages\u003c\/li\u003e\n\u003cli\u003eManufactured in Germany\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch1\u003ePRODUCT DESCRIPTION\u003c\/h1\u003e\n\u003cp\u003eHöveler \u003cstrong\u003ePUR.MASH\u003c\/strong\u003e is a modern fibre-based horse mash specially formulated for horses requiring highly digestible nutrition without cereals or molasses. As part of the trusted Höveler PURITAN range, it combines premium fibre sources, quality protein, natural oils and carefully selected functional ingredients to support digestive health while providing a delicious and easily prepared mash.\u003c\/p\u003e\n\u003cp\u003eUnlike traditional mashes that require cooking, PUR.MASH is \u003cstrong\u003equick and easy to prepare\u003c\/strong\u003e, requiring only warm or cold water. Within approximately 15 minutes it forms a soft, highly palatable mash that encourages feed intake while helping maintain hydration.\u003c\/p\u003e\n\u003cp\u003eThe carefully balanced recipe contains linseed products, apple pomace, sunflower ingredients, pea flakes, chicory, brewer's yeast and selected vegetable fibres that naturally support digestive function. Linseed provides valuable omega fatty acids together with natural mucilage that helps support normal gastrointestinal health, while prebiotic ingredients help maintain a balanced intestinal environment.\u003c\/p\u003e\n\u003cp\u003ePUR.MASH is fully fortified with essential vitamins, minerals and trace elements, making it suitable as part of a balanced feeding programme. The grain-free, molasses-free formulation and controlled starch and sugar levels make it suitable for horses requiring careful nutritional management without compromising energy or palatability.\u003c\/p\u003e\n\u003cp\u003eWhether fed after strenuous exercise, travelling, competition, illness, reduced appetite or simply as an enjoyable weekly mash, PUR.MASH provides highly digestible nutrition that supports recovery, hydration and overall wellbeing.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch1\u003eKEY BENEFITS\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eGrain-free and molasses-free nutrition\u003c\/li\u003e\n\u003cli\u003eSupports healthy digestive function\u003c\/li\u003e\n\u003cli\u003eRich in highly digestible fibre\u003c\/li\u003e\n\u003cli\u003eNatural linseed supports digestive comfort\u003c\/li\u003e\n\u003cli\u003eEncourages water intake\u003c\/li\u003e\n\u003cli\u003eHelps maintain hydration\u003c\/li\u003e\n\u003cli\u003eHighly palatable recipe\u003c\/li\u003e\n\u003cli\u003eQuick preparation without boiling\u003c\/li\u003e\n\u003cli\u003eSupports recovery after work or travel\u003c\/li\u003e\n\u003cli\u003eComplete vitamin and mineral fortification\u003c\/li\u003e\n\u003cli\u003eSuitable for regular or occasional feeding\u003c\/li\u003e\n\u003cli\u003eGerman quality formulation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch1\u003eWHO IS THIS FOR?\u003c\/h1\u003e\n\u003cp\u003ePUR.MASH is suitable for:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLeisure horses\u003c\/li\u003e\n\u003cli\u003eSport horses\u003c\/li\u003e\n\u003cli\u003eCompetition horses\u003c\/li\u003e\n\u003cli\u003eSenior horses\u003c\/li\u003e\n\u003cli\u003eHorses with sensitive digestion\u003c\/li\u003e\n\u003cli\u003eHorses recovering from illness\u003c\/li\u003e\n\u003cli\u003eHorses after travelling\u003c\/li\u003e\n\u003cli\u003eHorses after competition\u003c\/li\u003e\n\u003cli\u003eHorses with reduced appetite\u003c\/li\u003e\n\u003cli\u003eHorses requiring grain-free nutrition\u003c\/li\u003e\n\u003cli\u003eHorses requiring molasses-free diets\u003c\/li\u003e\n\u003cli\u003eHorses of all breeds and disciplines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch1\u003eINGREDIENTS \/ COMPOSITION\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eLinseed Husks\u003c\/li\u003e\n\u003cli\u003eSunflower Hulls\u003c\/li\u003e\n\u003cli\u003eApple Pomace\u003c\/li\u003e\n\u003cli\u003ePea Flakes\u003c\/li\u003e\n\u003cli\u003eSunflower Extraction Meal\u003c\/li\u003e\n\u003cli\u003eLinseed\u003c\/li\u003e\n\u003cli\u003eFlax Cake\u003c\/li\u003e\n\u003cli\u003eTimothy Grass\u003c\/li\u003e\n\u003cli\u003eChicory\u003c\/li\u003e\n\u003cli\u003eBrewer's Yeast\u003c\/li\u003e\n\u003cli\u003eLinseed Oil\u003c\/li\u003e\n\u003cli\u003eSodium Chloride\u003c\/li\u003e\n\u003cli\u003eMonocalcium Phosphate\u003c\/li\u003e\n\u003cli\u003eCalcium Carbonate\u003c\/li\u003e\n\u003cli\u003eMagnesium Oxide\u003c\/li\u003e\n\u003cli\u003eVegetable Fibre\u003c\/li\u003e\n\u003cli\u003eNatural Plant Ingredients\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch1\u003eANALYTICAL CONSTITUENTS\u003c\/h1\u003e\n\u003cdiv class=\"TyagGW_tableContainer\"\u003e\n\u003cdiv class=\"group TyagGW_tableWrapper flex flex-col-reverse w-fit\" tabindex=\"-1\"\u003e\n\u003ctable class=\"w-fit min-w-(--thread-content-width)\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth class=\"last:pe-10\"\u003eNutrient\u003c\/th\u003e\n\u003cth class=\"last:pe-10\"\u003eAmount\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCrude Protein\u003c\/td\u003e\n\u003ctd\u003e12.0%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCrude Fibre\u003c\/td\u003e\n\u003ctd\u003e18.0%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCrude Oils \u0026amp; Fats\u003c\/td\u003e\n\u003ctd\u003e10.5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCrude Ash\u003c\/td\u003e\n\u003ctd\u003e8.8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigestible Energy\u003c\/td\u003e\n\u003ctd\u003e11.2 MJ\/kg\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMetabolisable Energy\u003c\/td\u003e\n\u003ctd\u003e9.7 MJ\/kg\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStarch\u003c\/td\u003e\n\u003ctd\u003eLow\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSugar\u003c\/td\u003e\n\u003ctd\u003eLow\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCalcium\u003c\/td\u003e\n\u003ctd\u003e1.00%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePhosphorus\u003c\/td\u003e\n\u003ctd\u003e0.50%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSodium\u003c\/td\u003e\n\u003ctd\u003e0.60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMagnesium\u003c\/td\u003e\n\u003ctd\u003e0.50%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003chr\u003e\n\u003ch1\u003eNUTRITIONAL ADDITIVES (PER KG)\u003c\/h1\u003e\n\u003ch3\u003eVitamins\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eVitamin A\u003c\/li\u003e\n\u003cli\u003eVitamin D3\u003c\/li\u003e\n\u003cli\u003eVitamin E\u003c\/li\u003e\n\u003cli\u003eVitamin B1\u003c\/li\u003e\n\u003cli\u003eVitamin B2\u003c\/li\u003e\n\u003cli\u003eVitamin B6\u003c\/li\u003e\n\u003cli\u003eVitamin B12\u003c\/li\u003e\n\u003cli\u003eVitamin C\u003c\/li\u003e\n\u003cli\u003eBiotin\u003c\/li\u003e\n\u003cli\u003eFolic Acid\u003c\/li\u003e\n\u003cli\u003eNiacinamide\u003c\/li\u003e\n\u003cli\u003eCalcium D-Pantothenate\u003c\/li\u003e\n\u003cli\u003eCholine Chloride\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTrace Elements\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eIron\u003c\/li\u003e\n\u003cli\u003eCopper\u003c\/li\u003e\n\u003cli\u003eZinc\u003c\/li\u003e\n\u003cli\u003eManganese\u003c\/li\u003e\n\u003cli\u003eIodine\u003c\/li\u003e\n\u003cli\u003eSelenium\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch1\u003eFEEDING RECOMMENDATION\u003c\/h1\u003e\n\u003cp\u003eMix PUR.MASH with approximately \u003cstrong\u003e2–3 parts water\u003c\/strong\u003e and allow it to soak for around \u003cstrong\u003e15 minutes\u003c\/strong\u003e before feeding.\u003c\/p\u003e\n\u003cp\u003eRecommended feeding:\u003c\/p\u003e\n\u003cdiv class=\"TyagGW_tableContainer\"\u003e\n\u003cdiv class=\"group TyagGW_tableWrapper flex flex-col-reverse w-fit\" tabindex=\"-1\"\u003e\n\u003ctable class=\"w-fit min-w-(--thread-content-width)\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth class=\"last:pe-10\"\u003eHorse Weight\u003c\/th\u003e\n\u003cth class=\"last:pe-10\"\u003eDaily Amount\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e200–300 kg\u003c\/td\u003e\n\u003ctd\u003e0.3–0.6 kg\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e400–500 kg\u003c\/td\u003e\n\u003ctd\u003e0.5–1.0 kg\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e600 kg+\u003c\/td\u003e\n\u003ctd\u003eUp to 1.5 kg\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003eAlways provide at least \u003cstrong\u003e1.5 kg of forage per 100 kg body weight\u003c\/strong\u003e together with unrestricted access to fresh drinking water.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch1\u003eKEY NUTRITIONAL HIGHLIGHTS\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eGrain-free and molasses-free recipe.\u003c\/li\u003e\n\u003cli\u003eRich in highly digestible fibre.\u003c\/li\u003e\n\u003cli\u003eLinseed supplies valuable omega fatty acids.\u003c\/li\u003e\n\u003cli\u003eNatural mucilage supports digestive comfort.\u003c\/li\u003e\n\u003cli\u003eHighly palatable for fussy eaters.\u003c\/li\u003e\n\u003cli\u003eSupports hydration and recovery.\u003c\/li\u003e\n\u003cli\u003eContains prebiotic ingredients.\u003c\/li\u003e\n\u003cli\u003eComplete vitamin and mineral fortification.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch1\u003eWHY CHOOSE HÖVELER PUR.MASH?\u003c\/h1\u003e\n\u003cp\u003ePUR.MASH combines premium fibre sources, linseed, natural oils and digestive-support ingredients in an easy-to-prepare mash that promotes hydration, digestive wellbeing and recovery. Its grain-free, molasses-free recipe makes it suitable for horses requiring controlled nutrition while still delivering excellent palatability and complete daily nutritional support. Developed using Höveler's German nutritional expertise, PUR.MASH is an ideal addition to both leisure and performance horse feeding programmes.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch1\u003eFREQUENTLY ASKED QUESTIONS\u003c\/h1\u003e\n\u003ch3\u003eIs PUR.MASH grain-free?\u003c\/h3\u003e\n\u003cp\u003eYes. PUR.MASH is completely grain-free and molasses-free.\u003c\/p\u003e\n\u003ch3\u003eDoes PUR.MASH require boiling?\u003c\/h3\u003e\n\u003cp\u003eNo. Simply add warm or cold water and allow it to soak for approximately 15 minutes before feeding.\u003c\/p\u003e\n\u003ch3\u003eCan PUR.MASH be fed every day?\u003c\/h3\u003e\n\u003cp\u003eYes. It may be fed regularly as part of a balanced diet or occasionally after work, travelling or competition.\u003c\/p\u003e\n\u003ch3\u003eIs PUR.MASH suitable for senior horses?\u003c\/h3\u003e\n\u003cp\u003eYes. Its soft consistency after soaking makes it suitable for senior horses and horses with dental issues.\u003c\/p\u003e\n\u003ch3\u003eDoes PUR.MASH support digestion?\u003c\/h3\u003e\n\u003cp\u003eYes. The combination of highly digestible fibre, linseed, brewer's yeast and prebiotic ingredients helps support normal digestive function and intestinal health.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch1\u003eSTORAGE\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place.\u003c\/li\u003e\n\u003cli\u003eReseal the bag after opening.\u003c\/li\u003e\n\u003cli\u003eProtect from moisture and direct sunlight.\u003c\/li\u003e\n\u003cli\u003eUse before the expiry date printed on the packaging.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch1\u003eCOUNTRY OF ORIGIN\u003c\/h1\u003e\n\u003cp\u003eGermany\u003c\/p\u003e\n\u003chr\u003e\n\u003ch1\u003ePACK SIZE\u003c\/h1\u003e\n\u003cp\u003e15 kg Bag (33 lb)\u003c\/p\u003e","brand":"Al Zarrab","offers":[{"title":"20 kg","offer_id":44096841252942,"sku":"ALZ-UPQ-6009","price":220.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0604\/4054\/3310\/files\/268.png?v=1785424443","url":"https:\/\/alzarrab.com\/ar\/products\/pur-mash-hoveler-uae-al-zarrab","provider":"Al Zarrab","version":"1.0","type":"link"}